I’m going to tell you right away what the one thing that turns your Instagram followers into raving fans. That thing is to be more real. To be more real...

When posting content on Instagram, businesses need to optimize these in order to get noticed by their target audience. One way to to this is to add relevant keywords and...

Since the algorithm update from 2018, several Instagram accounts have been left wondering why their following and engagement has gone down. If you happen to be a business owner, marketer,...

If you haven’t noticed it yet, Instagram has made changes to the app so that users are now able to follow hashtags. When they do, they will be able to...

The online shopping scene has evolved and expanded from e-commerce to social shopping or social commerce, providing marketers and brands with new channels to promote and sell their products and...

While I’d like to say that once you reach a certain level of “fame” or followers you’ll start receiving hateful comments, the truth is that you can receive them at...

There are numerous ways to gain more followers on Instagram, but one way that isn’t talked about often is to figure out who your ideal customer, client, reader, or follower...

Social media is a powerful way to get more sales. There are still people who believe that social media isn’t worth investing time and money into because it seems unprofessional....

Influencer marketing is the process of developing a relationship with influential people, or “influencers”, who can help improve your brand’s visibility and reputation within their roster of followers. In this...

Nobody can get away with not using social media to promote their business, brand, or work anymore. Instagram has one billion active users, so it’s smart if you take advantage...

If you want to be a lifestyle influencer, whether you have a blog or not, or you’re transitioning into that position, you’ve come to the right place. In this article,...

One of the most common questions Instagram users ask is, “Can people see when you look at their Instagram?” Not knowing the answer to this has people looking up their...

“Does Instagram notify a user if you take a screenshot of their story?” This is a popular question amongst Instagram users who want to take a screenshot or screen-record someone’s...

Having a blue check mark beside your name on any social media account has always been a big deal. The point of the symbol is to verify that an account...

An Instagram aesthetic is when you create an overall look and feel for your account. Every individual piece of content you upload on your feed needs to be a part...

Instagram shopping has been around for a couple years now, and it’s been proven to boost traffic and sales of thousands of brands. If you’re new to Instagram or you...

Unlike personal Instagram accounts, having a huge number of followers is not the only success indicator for business profiles. While it is important for brands to be able to attract...

You've probably read enough about influencers and their valuable relationships with brands. They offer the perfect word-of-mouth engagement that could mean a customer upsurge for your business, as compared to...

Anyone willing to put in the work can become an Instagram influencer. It doesn’t matter how you look or how you act, as long as you do what’s necessary for...

Are you one of those who have been wanting to do a live session on Instagram but just dread being in front of viewers in real time? Or have you...