Social media is an amazing tool to reach out to your potential customers. With the various tools and features available on each platform, you can quickly convert these leads into...

Instagram is a huge platform for e-marketers. Its quality picture and audio-visual rendering make it a valuable tool for advertisement. Other key features like comments, shares, likes, reposts and direct...

Growing your brand will always be a top priority when it comes to maximizing sales. This is no different on Instagram because more exposure leads to a potential increase in...

Social media is increasingly playing a role in how people shop. Until now, shopping behavior was limited to checking out on a brand or retailer site. Today, social channels offer...

Do you want to use Instagram like a pro? Then, it's time to start planning. A well-planned Instagram feed is vital for converting visitors into followers, visually conveying your brand...

Just like everything else on Instagram, your bio is all about making that impactful first impression. Nowadays, people only take a few seconds to scan your profile and biography before...

Visual branding never fails on a social network like Instagram. It's all about the way your business feels and looks with each post you upload. The thing is, your business...

People love following their favorite celebrities to get a glimpse into their glamorous lifestyle. Thanks to social networks like Instagram, there are multiple features enabling stars to interact with fans,...

When it comes to facing business challenges or growing your brand organically, the best strategy is to add value to your presence on social media.Instagram is a platform like no...

Do you own a business, but you are struggling to boost engagement and generate sales?  On average, 25% of eCommerce sales are made from mobile devices. Therefore, if you have...

This is one thing that seems to be consistent with individuals on Instagram. Sometimes you might not just be in the mood to post a thing. Then again, to even...

In this day and age, the internet is a powerful marketing tool. While there are a number of different strategies for advertising and growing an online following, utilizing video marketing...

After an initial round of testing, Instagram rolled out its pinned comments feature in 2020. This feature allows you to pin comments to the top of your posts. It was...

Whether you are selling your own products or working as an influencer, providing the best experience for your users is critical. Before you can do that, you have to find...

Social media platforms are continuously growing and presenting better opportunities for businesses. Businesses that are focusing and making maximum use of social media channels engage more leads and get higher...

If you have been working on or maintaining a website in the past few years, you likely have an idea of how important SEO is. That is why SEO has...

Conducting an annual Instagram audit can help you ensure that you are putting your best look forward on Instagram. The audit can also help you reach the goals you’ve set...

Digital marketing skills are crucial for both digital marketers and those who work in a business that has a presence online. Some of these include marketing managers, small business owners,...

So you have decided to outsource your company's virtual marketing to a digital marketing agency. With the overwhelming number of online marketing service providers present today, choosing the best one...

A vital ingredient for effective social media branding is having a good strategy. Without it, you will end up posting without direction or purpose. Understanding your goals will enable you...