Use These Features to Make Money on Instagram
Published on 30th of October 2022Instagram is constantly adding new ways for content creators and brands to make money. Whether you are promoting a product or use the site for uploading amazing content, you can monetize your Instagram account. Check out some of the top features you can use to make money on Instagram.
Use Live Badges
If you stream live videos, you can make money while connecting to your fans. Instagram now gives viewers the option to purchase Live Badges. The badges are basically tips that go to the content creator. Viewers can spend anywhere from $0.99 to $4.99 on badges, and you’ll see a heart icon when someone buys one. Then, that money will go into your account.
Run IGTV Ads
Instagram has taken a page out of YouTube’s playbook by allowing creators to monetize videos by running ads. Instagram displays the ads when viewers click on IGTV videos. The ads can run for up to 15 seconds, and you’ll make money every time someone watches. Instagram pays creators 55 percent of the ad revenue, so you can make a nice amount of money with this feature.
Sell Gift Cards
Does your business offer gift cards? Now, you can sell them on Instagram. The social media site allows users to add Gift Cards Stickers to Stories. You just need to create your Story and select the sticker. Then, you need to choose a partner to fulfill the order. You can connect with a partner after adding the sticker if you don’t have one already.
People who view your Story can also share your Gift Cards Sticker with their Stories. That means you can get a lot of traction with a single Story.
Use the Native Affiliate Tool
Instagram is in the process of rolling out a native affiliate tool to give creators yet another way to earn money on the social network. You can use the tool to find products available via Instagram checkout. Then, you can market those products to your followers and earn money for each sale.
Instagram hasn’t announced the commission structure for its affiliate tool quite yet. However, if you go off industry standards, you can likely expect to earn a 5-25 percent commission for each sale.
It’s also possible that you won’t get the money right away. Affiliate marketers generally don’t get paid until the return period has passed. Thus, you might have to wait two to three months to get paid.
This is just speculation, though. Stay tuned for future announcements about the native affiliate tool, so you can get the details.
Set up Instagram Shopping
If you have products for sale, set up Instagram Shopping. Instagram Shopping is full of features that you can use to make money on the site.
You need to have a business or creator account to use Instagram Shopping. Then, connect your Instagram page to your Facebook page. While this step is necessary, you don’t have to connect to a Facebook Page Shop. You just need to link your Facebook page to use the feature.
Then, upload your product catalog. After Instagram reviews and approves your account, you can turn on shopping. Just go to settings and click on “Business.” Then select “Shopping” and click on “Product Catalog.” Then, your shopping features will be turned on for your account.
At that point, you can add product tags to your posts and shopping stickers to your Stories. You can also add a curated list of your products via the Instagram Shop feature. These products will appear on your profile page. People can click on the shop icon to see various products you offer.
While some brands stop there, consider taking it a step further by adding Instagram Checkout. This tool allows customers to shop for and buy products without leaving the app. Once they use it the first time, it stores their payment information, making it easier to buy additional products. You can expect to increase your sales when your customers don’t have to leave the app to buy products.
Host Videos With Live Shopping
You can also sell your products with Live Shopping on Instagram. You can choose up to 30 products to sell per live video. Then, when you go live, the app allows you to pin one product at a time. Your viewers can tap on a product to make a purchase while you’re streaming the video.
Make Money With Creator Shops
Instagram also recently announced its new Creator Shops, which will be available soon. If you have an existing shop, you can use Creator Shops to link to it in your profile. However, if you don’t have a shop, you can link to an Instagram merchandise partner. With merchandise partners like Spring and Fanjoy, it will be easy for you to get a shop up and running. Then, you can begin making money with your Instagram account.
Find Partnerships With Brand Collabs Manager
If you are eligible for a Brand Collabs Manager account, you can use it to find partnerships to make money. This feature makes it easy to find and partner with brands to promote products and services.
Instagram has guidelines to ensure that only the top-rated accounts gain access to the Brand Collabs Manager tool. You need to have 10,000 or more followers to gain access. Also, Instagram will view your engagement metrics for the last 60 days. Your original videos must have at least 100 hours of watch time, and you need 1,000 likes and comments. You don’t need 1,000 each. Instead, Instagram totals them up, and if you have 1,000, you can gain access.
Those requirements can be enough to scare you off the idea of joining the Brand Collabs Manager. However, you can make it easier to meet the requirements by buying Instagram likes. You can grow your engagement metrics quickly with this strategy. Also, when you buy likes, you’re also likely to end up with more followers. Then, you can gain access to the Brand Collabs Manager and use it to team up with brands and increase your revenue.
Create a Plan to Make Money on Instagram
These tools and features make it much easier to make money on Instagram. However, you might not want to start right away. First, unlock your account’s full potential by buying Instagram likes. Then, after your engagement levels increase, you’ll be in a better position to monetize your account.
